Archive for Email marketing

GDPR – Why you need to prepare now

You have probably been hearing quite a bit about GDPR – the European General Data Protection Regulation. What you may not realize is if you have European contacts that you interact with and store their data, you need to understand how that can potentially impact you via heavy fines. The biggest point of GDPR is […]

Is your new marketing plan stuck at go?

Was building a marketing plan one of your New Year’s resolutions but you just can’t seem to get started? Setting up a marketing plan or even a single campaign is not something to be taken lightly. There are many moving parts that need to be addressed. But let’s talk about a few basics that should […]

Send Failed errors on Act eMarketing – one reason and solution

Ever tried to send out an ACT eMarketing campaign and had it fail with a Send error?  The typical reason is because one or more of the email addresses within the group that was sent to was either blank or malformed (example#example.com, example@examplecom). There is a toolset that can help fix the emails in your database […]

CRMAddons Acquisition

Patricia Egen Consulting Acquires CRMAddons Product Suite from Northwoods Software. Press release date: June 30, 2015 Chattanooga, TN, and Nashua, NH, June 30, 2015 – Patricia Egen Consulting (PEC) today announced the acquisition of CRMAddons from Northwoods Software Corporation.  CRMAddons is a suite of automation tools compatible with the Act! Contact Manager, owned by Swiftpage […]

Include a PDF or other document with your Act eMarketing Blast

If you have an ACT! eMarketing account you know you can send out nice looking email blasts.  But, did you know you can also include attachments such as PDFs. You can upload, edit and store images and documents to use within your edited templates in the Media section.  Items to note are: Upload multiple images […]

Spring is a time to clean your data

Spring is in the air and it’s time for some spring cleaning.  How often do your scrub your contact lists? How often do you check for duplicates and merge them? If you are like most people, not often enough. That’s not surprising.  We all get caught up in our day to day work schedules so […]

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