AMA Training for ACCs – July

By Patricia Egen • June 4th, 2019
  • July 12, 2019
    2:00 pm - 5:00 pm

This class is for ACC’s to familiarize you with Act Marketing Automation. It will cover common problems with set up, best practices for template, landing page, and campaign design as well as setting up web scripts and Assets.  In addition, it will compare AMA to SPEM and AEM to show what is different/same. You will get an eBook as a handout that you can use in your practice. In addition, I will have a design for 2 campaigns that we have set up for other customers, and ourselves.

The agenda is as follows: this is 6 hours, which I am breaking up into two 3-hour sessions so it doesn’t not impact your day. The first session is Friday July 12 from 2PM to 5PM EST. The second session is Friday, July 18 from 2PM to 5PM EST.

Set up and Configuration
Solving common setup issues (JWT, domain)
Comparing AMA to SPEM and AEM
Best practice for setting up campaigns – what comes first
Template design – best practices
Importing SPEM templates into AMA
Setting up Landing Page Skins
Setting up Landing Pages
Designing Campaigns
Copying Campaigns
Analyzing results
Setting up groups based on AMA results
Using Assets
Web Scripts



AMA Training

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