Calling leads – when do you stop calling? It Depends.

Recently, I read a great article talking about calling prospects.  The main point of the article was that not all leads were equal – you needed to mix it up when reaching out to potential clients.   One of the questions people often ask is how many times should a prospect be called before you […]

Mining Sage ACT eMarketing Data

I love Sage ACT’s eMarketing feature.  It is a plugin that allows me to use the Swiftpage email blast and survey service. I can send out mass emails and ensure that none get delivered to people who have opted out of my emails AND (this is the good part) know that they have indeed received, […]

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