Last week was National Procrastination Week so it inspired a theme for some of the articles in our monthly newsletter (which ironically is one week late.) That is just dripping in irony. For years, I have been a proponent of time management and organization. But I can and do procrastinate when there is something I simply don’t want to handle. Whether it’s that grumpy customer or an employee issue, the situation isn’t going away. It’s best to deal with it head on. The hard things you

Chattanooga, TN – January 25, 2017 – Patricia Egen Consulting, a provider of business consulting services, located in Chattanooga TN, is pleased to announce the acquisition of Kristi Smith Consulting, located in Lincolnshire, IL. This acquisition strengthens our reach into the Midwest as well as bringing to our group a custom vertical CRM database designed for Physician Recruiters and Liaisons. Kristi, a highly respected and talented consultant, will continue on in a sales and strategic

It’s a brand new year.  People are looking at ways to start the new year off right. They are organizing their data, cleaning up files, and looking at current office setups.  One of the things we are finding customers looking at is Cloud based hosting of their critical files. Which for me can either be a very good idea or opening Pandora’s box. First off, let’s make something very clear.  Cloud basically means a computer somewhere else.  There is no magic involved.&

Was building a marketing plan one of your New Year’s resolutions but you just can’t seem to get started? Setting up a marketing plan or even a single campaign is not something to be taken lightly. There are many moving parts that need to be addressed. But let’s talk about a few basics that should help you keep it as simple as possible and get you started.   You know you receive messages that have nothing remotely to do with you or your interests. Don’t you often wonder how and why

Last week, during my 3rd Act! Deep Dive, I talked about finding "gems" of data in your database and then taking actions on them.  It reminded me that I had written an article years ago about this topic. When I went and found it I realized it's still relevant and I've resurrected for a blog post today. This is the article with a few modifications to bring it current. In the past I have written articles and blog posts talking about drilling down into your customer data.  No matter

I want answers now-hate to admit it, but I do. Our society has become a bit spoiled with the advent of the internet. If we have a question we simply turn to Google for a quick answer. We can find the best recipe for sugar cookies in an instant. Or, if you are like my eight-year-old son you can find out all you want to know about the world’s largest sinkholes. (True story) There are those unfortunate times, however, that Google cannot bail us out. Times that we need answers from real people.

The theme of our newsletter this month is preparing for the new year. And most people will spend the end of the year preparing their New Years resolutions. It is also a good time to do the same thing for your business. And, for me, I believe it should follow the same rules that I apply to myself when creating my resolutions - make them realistic and achieveable. So many times we set goals that have no chance of being realized. The same thing applies for setting business goals. For example, if

Our newsletter theme this month is giving thanks (appropriate with November right around the corner). Each of us was challenged to create an article about gratitude, thankfulness, and how to say we appreciate our customers. Since I love social media, I decided to focus on that and how it can help you engage your customers and provide a way to say thanks. Companies talk all the time about maintaining loyalty from their customers but I think they tend to forget it's a two-way street.  Yes,